UX Architect (Freelance)

Craftzing is looking for a UX Architect who gets energy from turning complexity into clarity. Someone who doesn’t just design screens, but helps shape how digital experiences actually work across systems, journeys and touchpoints. In this role, you step into the messy middle where ideas, constraints and ambitions meet, and you help teams zoom out, make sense of it all, and translate it into experience structures that hold up in real life.

Do you enjoy connecting the dots others don’t see yet, bringing structure to ambiguity, and turning abstract thinking into something concrete teams can build on? Do you like working closely with clients, challenging thinking when needed, and shaping digital experiences end to end? If that sounds like you, you’ll probably feel at home here.

You believe that great digital products don’t start with screens, but with structure. They start with clarity on how experiences should behave, connect and evolve across every touchpoint. Because when that foundation is right, everything else becomes easier: design, development and decision making.

That is exactly where you come in!

As a UX Architect, you work across service design, UX strategy and interaction design. But your focus goes far beyond execution. You bring structure to complexity and turn fragmented ideas into coherent experience systems that teams can actually build on. In practice, you are often the person who zooms out when others are zoomed in. You connect the dots across the full product ecosystem and translate that complexity into clear experience frameworks that create alignment and direction.

In client projects, you become a trusted partner. Someone who helps teams move from assumptions to clarity, and from complexity to direction. You work with organizations ranging from Flemish government agencies to fast growing tech companies.

What you’ll do:

Experience strategy & architecture

• Define and validate experience architectures for complex, multi touchpoint digital products and services

• Translate strategic questions into structured UX direction such as flows, systems, principles and information architecture

• Challenge assumptions together with stakeholders through workshops, audits and discovery sessions

• Identify structural UX problems across the full experience and turn them into clear direction

• Help teams understand not only what to build, but how everything connects into one coherent system

Concept design & prototyping

• Use prototyping as a thinking tool rather than just a deliverable

• Move from early conceptual ideas to interactive prototypes that make direction tangible and help teams align

• Validate assumptions early with users and stakeholders to reduce uncertainty before decisions are locked in

• Use prototypes to create alignment across teams and support decision making

• Shift fluidly between exploration and refinement depending on what the challenge requires

Collaboration & facilitation

• Collaborate closely with UI designers, engineers and solution architects to bring experience thinking into real products

• Facilitate workshops and conversations that help teams move forward in complex or ambiguous contexts

• Challenge direction when needed, always with the goal of improving the experience

• Align multiple perspectives into one shared vision instead of fragmented solutions

Who we’re looking for:

• 5+ years of experience in UX or experience design, with strong systems thinking rather than pure execution

• You naturally think in flows, structures and end to end experiences instead of isolated screens

• Strong conceptual UX and experience architecture skills

• Comfortable working in complex, ambiguous environments where not everything is defined upfront

• Strong communication skills with stakeholders, including senior decision makers

• Experience in multi stakeholder environments such as enterprise or government projects

• Curious about AI assisted design workflows and open to integrating them into your practice

• Not afraid to challenge requirements when it improves the outcome

• Willing to work on site with clients up to 2 days per week

Why you’ll love us:

You’ll be part of a team of experts who are passionate about creating high-quality digital experiences. Together, we strategize, design and build sustainable digital platforms that make us a long-term partner for organizations such as Telenet, Digitaal Vlaanderen, itsme®, BNP, Ahold Delhaize, Mediafin, Melexis, TP Vision and more.

At Craftzing, the focus is never on one-off deliveries, but on long-term collaboration. Relationships are built where teams truly come together around shared goals, continuously shaping and improving digital products over time. This is how we create impact that lasts, both for our clients and for the people we work with.

There is trust, autonomy and space to shape your work, with the opportunity to bring structure to complexity and directly influence how digital experiences evolve at scale. Whether freelance or payroll fits better, both are welcome. What matters most is mindset: going beyond execution and actively shaping how experiences are built, refined and improved over time. If this resonates, we would love to hear from you!